What Does the Report Show?

Key Components of the Report

1.Website Traffic

•Visitor Overview: Detailed statistics on the number of visitors to your website, including unique visitors, sessions, and page views.

•Traffic Sources: Breakdown of where your traffic is coming from, such as organic search, direct traffic, social media, referrals, and paid campaigns.

•Geographical Data: Insights into the geographical locations of your visitors, helping you understand where your audience is located.

2.User Behavior

•Page Performance: Analysis of the most visited pages on your website, including metrics like average time on page, bounce rate, and exit rate.

•User Flow: Visualization of how visitors navigate through your website, showing the paths they take from entry to exit.

•Engagement Metrics: Data on how users interact with your content, including click-through rates, scroll depth, and conversion rates.

3.SEO Performance

•Keyword Rankings: Tracking of your website’s performance for targeted keywords, including changes in rankings over time.

•Organic Traffic: Analysis of the traffic coming from search engines, including top-performing pages and keywords driving organic visits.

•Backlink Profile: Overview of your website’s backlink profile, including the number of backlinks, referring domains, and their quality.

4.Marketing Campaigns

•Email Marketing: Metrics on your email campaigns, including open rates, click-through rates, and conversion rates.

•Social Media Engagement: Data on your social media performance, including follower growth, engagement rates, and top-performing posts.

•PPC Campaigns: Insights into your pay-per-click (PPC) advertising campaigns, including impressions, clicks, cost-per-click (CPC), and return on investment (ROI).

5.Conversion Tracking

•Goal Completions: Data on the number of goals completed on your website, such as form submissions, purchases, or sign-ups.

•Conversion Rates: Analysis of conversion rates for different channels and campaigns, helping you understand what’s driving conversions.

•E-Commerce Metrics: For e-commerce clients, detailed metrics on sales performance, including total revenue, average order value, and top-selling products.

6.Performance Insights

•Site Speed: Metrics on your website’s loading speed and performance, including page load times and recommendations for improvement.

•Mobile Performance: Analysis of how your website performs on mobile devices, including mobile traffic, user behavior, and conversion rates.

7.Custom Reports

•Tailored Insights: Custom reports based on specific criteria or timeframes to address particular aspects of your website’s performance or marketing efforts.

Benefits of Detailed Reporting

•Data-Driven Decisions: Our reports provide you with the information needed to make informed, data-driven decisions about your digital marketing strategy.

•Performance Monitoring: Regular insights into your website’s performance help you identify strengths and areas for improvement.

•Strategic Planning: Use the detailed data and analysis to plan and optimize future marketing campaigns and website enhancements.

Accessing Your Reports

•Email Delivery: Monthly and quarterly reports are delivered directly to your email, ensuring you have easy access to the latest insights and data.

•Support Portal: You can also access your reports through our support portal by logging into your account at https://app.WebElevated.com.